TY  - BOOK
AU  - Fortenberry,John L.(AccNo:39733 Ref)
AU  - Fortenberry,John L.
TI  - Health care marketing
T2  - 3rd ed
SN  - 9780763763275 (casebound)
PY  - 2010///
CY  - Sudbury, Mass.
PB  - Jones and Bartlett Publishers
KW  - Marketing of Health Services
N1  - Rev. ed. of.: Marketing tools for healthcare executives / John L. Fortenberry, Jr., 2nd ed., c2005
ER  -